Meta tags are snippets of HTML code embedded in a website’s head section, providing search engines with information about the content on that page. The most common types of meta tags are the title tag, meta description, and meta keywords. These tags play a crucial role in SEO by helping search engines understand and index the page. The meta description is more important, as it appears in search engine results. It also influences click-through rates. Well-optimized meta tags can improve a website’s visibility, without a doubt. They ensure that the website ranks for relevant keywords and attracts more organic traffic to the site.