Viral Marketing
Viral marketing is a promotional strategy where content spreads across social media platforms and online networks in no time. It is similar to the way a virus spreads. The key to viral marketing is creating shareable content that resonates with a wide audience. It encourages users to distribute it, in an organic way. This approach leverages word-of-mouth advertising, social sharing, and engagement. Hence, it boosts brand visibility. Effective viral campaigns often rely on emotional triggers, humor, or shock value. Remember, the goal is to reach a large audience with minimal paid promotion. The result would be increased brand awareness and conversions.