Affiliate Marketing

Affiliate Marketing is a performance-based marketing model where businesses reward affiliates (partners) for driving traffic or sales through their referral links. Affiliates promote a company’s product or service using various channels. Some of these include blogs, websites, and social media. The affiliate earns a commission whenever a user clicks on the affiliate’s link and makes a purchase. It can be a percentage of the sale or a fixed amount. This marketing approach benefits both parties. The company increases its reach and sales. On the other hand, the affiliate earns passive income. Popular platforms like Amazon and eBay have large affiliate marketing programs.